THE SOCIAL DESK PLANNING BETA

Big ideas.
A clearer plan.
Your content desk.

Bring your captions, campaigns and calendar together. Shape the story in ChatGPT, review the details, and keep the whole plan in one place.

Private workspaces10 planning networksReview before delivery

Planning is live. Direct publishing and public ChatGPT directory access are still in setup.

social desk.ILLUSTRATIVE EXAMPLE
YOUR CONTENT, COMING TOGETHER

October's next chapter.

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MONTUEWEDTHUFRI
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hello.
A first lookDraft
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The little detailsIn review
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hello.
Meet the makersDraft
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Behind the scenesDraft
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Your questions, answeredDraft
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START WITH A CONVERSATION

“Turn this launch idea into
a week of draft posts.”

A moment to review.Edits clear the previous approval.
ONE PLAN. YOUR CHANNELS.
InstagramTikTokLinkedInFacebookYouTubeThreadsXPinterestBlueskyGoogle Business
Available for planning and export. Direct network delivery is not active.
FROM A SPARK TO SOMETHING READY

A little structure.
A lot more room to create.

Your ideas deserve more than scattered notes and a calendar you have to rebuild.

01

Start with the story.

Set your brand voice and campaign goal. Give every draft a clear audience and a reason to exist.

02

Find its place.

Create drafts, add media and plan dates in your brand’s timezone. See the month, a list or a simple board.

03

Give it a second look.

Catch missing media, repeated captions and elapsed plans. Approve an exact version and keep its history.

ONE IDEA, MORE STARTING POINTS

Keep the idea.
Make each version yours.

Create network variants as drafts, carry over the source material, then tailor the words. Your brand stays consistent without every post sounding the same.

Explore the workspace
in

What we learned
building something small.

LinkedIn · Draft
ig

A little behind
the scenes.

Instagram · Draft
𝕏

The small detail
that changed the plan.

X · Draft
Example copy illustrating a tailored content workflow.
LESS GUESSING. MORE VISIBILITY.

Know what
needs your attention.

Content checks, campaign coverage and clear delivery states turn a busy content plan into a manageable next step.

Review the current captionReview
Add an image descriptionTip
Campaign brief savedReady

The owner console monitors real activity, storage and support. Performance figures stay labelled by their source.

A WORKSPACE THAT CAN JOIN THE CONVERSATION

Your plan starts
with what you want to say.

Build a prompt from your brand brief, create a week of content in ChatGPT, then preview and save it as dated drafts. The connected owner plugin can also save plans directly.

“Show me the drafts waiting for a review.”
“Create variants of this idea for LinkedIn and Instagram.”
“Check my content plan for missing media and past dates.”
Set up your ChatGPT planner
A FEW THINGS TO KNOW

Clear expectations.
A better starting point.

Does saving a date automatically publish a post?+

No. A planned date organises your calendar. Direct publishing is disabled until a supported account and delivery worker have been connected and tested.

Can I use the website now?+

Yes. Sign in with Google to create your own private workspace, subject to the early pilot capacity. You can plan, review, upload media and export your content.

Can everyone install the ChatGPT plugin?+

The owner plugin is connected. Public plugin distribution still requires developer verification and review. The website is available independently.

Does this generate content while I am offline?+

No unattended AI generation is active. ChatGPT can draft during a connected conversation; a background content service would need separate setup.

Can I take my data with me?+

Yes. Export your content plan as CSV or your workspace records as JSON. Your Support & data page also includes deletion controls.

MAKE ROOM FOR YOUR NEXT GOOD IDEA

Your content deserves a home.

Open Social Desk

A planning beta by Wolf Tribunal.